Lawn Fish is a lawn care business serving Byron Center, MI and surrounding areas. Spencer Fish and I partnered together to create the Lawn Fish brand to work alongside the Tree Fish brand of his other company. The goal is to rebrand Lawn Fish in a way that it could become fun, engaging, and recognizable to its target market and scale to the size of larger competitors in the area.

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Scope:

- Marketing Strategy

- Logo Design

- Mascot Design (Elmer Frihdson Ona)

- Video/Photography

- Uniforms

- Print and Digital Materials

- Website

- Marketing Management